Reception and Processing of Health Communication Messages Delivered via an Online Virtual World



Responsabile del progetto all'USI: Suzanne Suggs
Data di inizio: 1 Gennaio 2008
Durata: 12 mesi


Discipline di riferimento:
  • S263 Social psychology
Facoltà coinvolte:
  • Facoltà di scienze della comunicazione

Enti e Istituti coinvolti nel progetto:
Altri partners coinvolti nel progetto:
J. Cowdery (Eastern Michigan University) (principal investigator), J. Kindred, PhD (Eastern Michigan University)

Enti finanziatori:
  • Eastern Michigan University

The purpose of this study is to examine the use of the online virtual world Second Life (SL) as a vehicle for the delivery of health communication messages designed to encourage individuals to make healthy lifestyle choices regarding physical activity and nutrition.


Pubblicazioni:
  • Cowdery J., Kindred J.E.., Michalakis A.., Suggs S. (2011). Promoting health in a virtual world: Impressions of health communication messages delivered in Second life. . First Monday. 16(9)..