Reception and Processing of Health Communication Messages Delivered via an Online Virtual World
Head of project at USI: Suzanne Suggs
Starting date: 1 Gennaio 2008
Duration: 12 months
- S263 Social psychology
- Facoltà di scienze della comunicazione
Other partners involved:
J. Cowdery (Eastern Michigan University) (principal investigator), J. Kindred, PhD (Eastern Michigan University)
- Eastern Michigan University
The purpose of this study is to examine the use of the online virtual world Second Life (SL) as a vehicle for the delivery of health communication messages designed to encourage individuals to make healthy lifestyle choices regarding physical activity and nutrition.
- Cowdery J., Kindred J.E.., Michalakis A.., Suggs S. (2011). Promoting health in a virtual world: Impressions of health communication messages delivered in Second life. . First Monday. 16(9)..