Sabrina Bresciani - Publications at USI

Key publications

• Bresciani S., Tan M., Eppler M. (2011). Augmenting Communication with Visualization: Effects on Emotional and Cognitive Response. IADIS International Journal on WWW/Internet. Vol. 9 (2): 109-121..
• Bresciani S., Eppler M. (2010). Brand New Ventures? Insights on Start-Ups Branding Practices. The Journal of Product & Brand Management, Vol. 19 (5), pp. 356-366..
  External link
• Bresciani S., Eppler M. (2009). The Benefits of Synchronous Collaborative Information Visualization: Evidence from an Experimental Evaluation. IEEE Transactions on Visualization and Computer Graphics, Vol. 15 (6), November/Dicember 2009..
  External link
• Bresciani S., Eppler M., Tan M. (2011). Communicating Strategy Across Cultures with Visualization: An Experimental Evaluation. Academy of Management annual meeting, 12-16 August 2011: San Antonio, Texas. Carolyn Dexter Award nominee (best international paper)..
• Bresciani S., Eppler M. (2010). Choosing Knowledge Visualizations to Augment Cognition: the Managers¿ View. IEEE Proceedings of the 14th International Conference Information Visualization IV10, 26-29 July 2010, London, U.K. Best paper award.

Journal Articles (with peer-review)

• Bresciani S., Tan M., Eppler M. (2011). Augmenting Communication with Visualization: Effects on Emotional and Cognitive Response. IADIS International Journal on WWW/Internet. Vol. 9 (2): 109-121..
• Eppler M., Hoffmann F., Bresciani S. (2011). New Business Models Through Collaborative Idea Generation.. International Journal of Innovation Management. Vol. 15 (6). Imperial College Press. DOI: 10.1142/S1363919611003751.
• Bresciani S., Eppler M. (2010). Brand New Ventures? Insights on Start-Ups Branding Practices. The Journal of Product & Brand Management, Vol. 19 (5), pp. 356-366..
  External link
• Bresciani S., Eppler M. (2009). The Benefits of Synchronous Collaborative Information Visualization: Evidence from an Experimental Evaluation. IEEE Transactions on Visualization and Computer Graphics, Vol. 15 (6), November/Dicember 2009..
  External link

Book Chapters

• Bertschi S., Bresciani S., Crawford T., Goebel R., Kienreich W., Lindner M., Sabol V., Vande Moere A. (2012). What is Knowledge Visualization? Perspectives on an Emerging Discipline.. In: Francis T. Marchese and Ebad Banissi (eds.), Knowledge Visualization Currents: from Text to Art to Culture, Springer..
• Eppler M., Bresciani S., Tan M., Chang K. (2011). Expanding the Boundaries of LSP Research: Using Intercultural Experiments to Examine the Role of Visual Representations in Text Comprehension and Retention. In: Petersen, M. and Engberg, J. (eds.), (Re-)Conceptualising LSP Research: Methods and Aims, Bern etc.: Lang (Linguistic Insights).
• Bresciani S., Eppler M. (2010). Glocalizing visual communication in organizations. In: Bertagni, B., La Rosa M., Salvetti, F., Glocal working. Milan: Franco Angeli..
• Bresciani S., Eppler M. (2009). The Risks of Visualization: a Classification of Disadvantages Associated with Graphic Representations of Information. In: Schulz, P.J., Hartung, U., Keller, S. (Eds.), Identität und Vielfalt der Kommunikations-wissenschaft, UVK Verlagsgesellschaft mbH, Konstanz (Germany).

Conference Proceedings

• Eppler M., Hoffmann F., Bresciani S. (2012). Business Model Ideation: An Experimental Approach for the Evaluation of Team-Based Methods. EURAM Annual conference, Rotterdam, 6-8 June 2012..
• Bresciani S., Tan M., Eppler M. (2011). Augmenting Communication with Visualization: Effects on Emotional and Cognitive Response. IADIS ICT, Society and Human Beings 2011 (ICT 2011), 20 ¿ 26 July 2011, Rome, Italy.
• Bresciani S., Eppler M., Tan M. (2011). Communicating Strategy Across Cultures with Visualization: An Experimental Evaluation. Academy of Management annual meeting, 12-16 August 2011: San Antonio, Texas. Carolyn Dexter Award nominee (best international paper)..
• Eppler M., Hoffmann F., Bresciani S. (2011). Generating new business models: The role of artifacts in collaborative idea generation. EURAM Annual conference, 1-4th June 2011: Tallin, Estonia.
• Eppler M., Hoffmann F., Bresciani S. (2011). New Business Models through Collaborative Idea Generation. Proceedings of the XXII ISPIM Conference (International Society for Professional Innovation Management), Hamburg, 12-15 June 2011. Best paper award nomination..
• Bresciani S., Eppler M., Kaul A., Ylinen R. (2011). The Effectiveness of Knowledge Visualization for Organizational Communication in Europe and India. IEEE Proceedings of the 15th International Conference Information Visualization IV11, 12-15 July 2012, London, U.K..
• Bertschi S., Bresciani S., Crawford T., Goebel R., Kienreich W., Lindner M., Sabol V., Vande Moere A. (2011). What is Knowledge Visualization? Opinions on Current and Future State. . IEEE Proceedings of the 15th International Conference Information Visualization IV11, 12-15 July 2012, London, U.K..
• Bresciani S., Eppler M. (2010). Brand New Ventures? Insights on the Branding Practices and Rationale of Start-up Companies. 6th Thought Leaders International Conference in Brand Management, Lugano, Switzerland, 18-20 April 2010.
• Bresciani S., Eppler M. (2010). Choosing Knowledge Visualizations to Augment Cognition: the Managers¿ View. IEEE Proceedings of the 14th International Conference Information Visualization IV10, 26-29 July 2010, London, U.K. Best paper award.
• Bresciani S., Eppler M., Tan M., Chang K. (2010). Conveying Knowledge Using Visualization vs. Text: Empirical Evidence from Asia and Europe. Proceedings of I-KNOW 2010, Graz, Austria, 1-3 September 2010.
• Bresciani S., Eppler M., Subramanian S. (2010). Enhancing Group Information Sharing through Interactive Visualization: Experimental Evidence. Presented at: Academy of Management Meeting, August 6-10 2010, Montreal, Canada.
• Bresciani S., Eppler M. (2009). Beyond Knowledge Visualization Usability: Toward a Better Understanding of Business Diagram Adoption. 13th International Conference Information Visualisation IV09, 15-17 July 2009, Barcelona, IEEE .
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• Bresciani S., Eppler M., Blackwell A. (2008). A Collaborative Dimensions Framework: Understanding the Mediating Role of Conceptual Visualizations in Collaborative Knowledge Work. HICSS 2008.
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• Bresciani S., Eppler M. (2008). Do Visualizations Foster Experience Sharing and Retention in Groups? Towards an Experimental Validation . I-KNOW 08, Graz, Austria..
• Eppler M., Mengis J., Bresciani S. (2008). Seven Types of Visual Ambiguity: On the Merits and Risks of Multiple Interpretations of Collaborative Visualizations. Proceedings of the 12th International Conference on Information Visualization IV08, London: IEEE Press..
  • Pdf
• Eppler M., Bresciani S. (2008). The perils of visualization: a review of the dysfunctional effects of images for communication based on information visualization studies. DGPuK 30th April - 2nd May 2008, Lugano,Switzerland.
• Bresciani S., Eppler M. (2007). Usability of Diagrams for Group Knowledge Work: Toward an Analytic Description. I-KNOW 07, Graz, Austria.

Journal Articles (without peer-review)

• Bresciani S. (2007). Edward Tufte (2006). Beautiful Evidence, Cheshire, CN: Graphic Press. (Book review). Studies in Communication Sciences, Volume 7, Number 7, 2007..
  • Pdf

Working papers

• Bresciani S., Eppler M. (2008). The Risks of Visualization. A Classification of Disadvanatges Associated with Graphic Representations of Information. ICA Working Paper #1/2008, University of Lugano (USI), Lugano.
  • Pdf

Other publications

• Bresciani S. (2011). Communicating Visually in Europe and Asia. EPIDAY Booklet of Abstracts, third USI-Com Young Scholars Research Day, Faculty of Communication Sciences, Università della Svizzera italiana, 18th May 2011, Lugano, Switzerland. With M.J. Eppler.
• Bresciani S. (2011). Visualizing Knowledge for Organizational Communication Within and Across Cultures. Ph.D. Thesis. Università della Svizzera italiana, Lugano, Switzerland.
• Bresciani S., Mandelli A. (2010). Branding in Social Media: Evidence from Starbucks, Harley-Davidson and Ryanair. Case Study, Reference no: 510-055-1 ECCH www.ecch.com. .
• Bresciani S., Eppler M. (2009). Gartner's Magic Quadrant and Hype Cycle. Case Study, Reference no: 908-029-1 ECCH www.ecch.com.
  • Pdf
• Bresciani S., Blackwell A., Eppler M. (2008). Choosing visualisations for collaborative work and meetings: a guide to usability dimensions. Darwin College Research Reports, DCRR [007], University of Cambridge, UK.
  External link

Articles on the media

• Bresciani S. (2012). Visual Representation of Knowledge for the Classroom. Mindwatch, April-May 2012, Ahmedabad, India. Mindwatch, April-May 2012, Ahmedabad, India.

Conferences

• Bresciani S., Eppler M. (2011). Organizational Communication in Europe and Asia: enhancing commitment to the strategy with culturally appropriate knowledge visualization. 20th annual joint conference of the German Communication Association (DGPuK) and Swiss Association of Communication and Media Research (SGKM), November 3rd-5th 2011, Fribourg, Switzerland..
• Bresciani S., Illia L. (2011). Start-up (re)branding: the instable visual identity of new ventures. 14th ICIG Symposium: Identity, identification and the management of change. 14-16 September 2011, Segovia, Spain..
• Bresciani S., Eppler M., Kaul A., Ylinen R. (2011). The Geography of (Visual) Thought: the Effect of Culture on the Reception of Visual Communication.. Intercultural Communication Symposium, Helsinki, 1- 3 December 2011..
• Bresciani S., Eppler M., Tan M. (2011). The Impact of Visual Mapping on Emotion and Cognition. International Exploratory Workshop, 3-4th June, 2011..
• Bresciani S., Eppler M. (2009). Knowledge Visualization in Groups: Experimental Evaluation and Archival Challenges. Workshop The Scent of Information, February 13-14th 2009, Linz, Austria.
  Invited talk