USI on Social Media Channels
The Università della Svizzera italiana believes in the value of an open and constructive dialogue and sees the web 2.0 as one of the most crucial and fascinating ground of today's communication. Therefore, USI has decided to open four main themed channels on different social media, with different target audiences. In addition to the four main channels, USI counts the official profiles listed here.
Together with USI
The Facebook Page USI Università della Svizzera italiana (Official Page) is the most informal channel of all. Here students, staff, and professors of both USI campuses of Lugano and Mendrisio exchange ideas, gather information about practical issues and share in real time pictures and tips on events and the nightlife. The headline "Together with USI" is a clear invitation to the whole USI community to get involved.
Informed with USI
USI's Twitter Channel USI University is an instant and interactive hub for news and events of the Università della Svizzera italiana. Dedicated not only to journalists but to everyone interested in the University's activities, it broadcasts research findings, highlights achievements of USI's professors, and acts as a window on public lectures taking place on campus. According to its function, the official Twitter channel of the Università della Svizzera italiana is labeled "Informed with USI".
Professional with USI
Besides the company page USI Università della Svizzera italiana USI is on LinkedIn with the following group, allowing students, alumni, professors, and staff to stay connected and therefore create their own professional network. Furthermore, the group is the place where discussions about work issues take place, where job offers are shared, and where students and newly graduates can gather professional advice from senior alumni. All in all, LinkedIn is where you get "Professional with USI".
Visual with USI
USI University on YouTube gathers film footage of USI's activities. Interviews on current topics with professors, coverage of public lectures with prestigious guests and flash news about achievements in research can be found in the playlists dedicated to the four Faculties. Informal videos showing the academic community and student life, created to share the USI spirit, can be found in the University Life playlist. To sum it up we are going "Visual with USI".
The project originates from the participation in the programme Swiss Academia and the Social Media Landscape, which is promoted by the State Secretariat for Education and Research SER.