Business Ideas 2022 - Fall


USI Startup Centre

Date: 24 November 2022 / 17:30 - 19:30

Foyer Aula Polivalente, Sector A, East Campus, via la Santa 1, Lugano-Viganello

Business Ideas is a motivational event focused on the topic of entrepreneurship, dedicated to students and university researchers, organised by USI and SUPSI as part of the federal training program Innosuisse Start-up training.

The event is structured in two blocks:

Startups and global brands

Startups can benefit greatly from collaborations with established companies, be it launching a pilot project, finetuning the product, establishing an additional distribution channel, increasing visibility or opening new market segments. However, landing such a partnership can be challenging and takes time and resources. Learn from the experience of two startup founders and discover how initiatives such as  FoodTech Awards 2022 can help in this process. 

"My first pitch" competition

Do you have an innovative idea that you would like to transform into a startup? Record a video of maximum 3 minutes in English or Italian and upload it to the link found below. The top 5 candidates will be invited to present their startup idea live in the "elevator pitch" format in front of a jury and win a 2-hour coaching session with an expert startup coach and Business Angel to boost their project.

Event schedule:

17:30 Welcome
•    Francesco Meli, Centre Management and Coach at USI Startup Centre 
•    Leandro Bitetti, Interim Head of MSc in Business Administration with Major in Innovation Management at SUPSI-DEASS

17.40 Startups and global brands
•    Jelena Tašić Pizzolato, Managing Director at LifestyleTech Competence Center
•    Veena Giridhar Gopal, CEO of Salesbeat (Food-Tech Award finalists)
•    Christian Altrichter, Founder of RoomVision

18:30 Privilège Student Ventures (PSV) presentation
•    Roberto Gulisano, Investment Manager PSV Lugano

18:40 "My first pitch" competition

19.00 Innosuisse start-up training programme presentation

19.10 Award ceremony "My first pitch"

19:30 Apéro & Networking

To sign up for the Business Ideas event (even if you do not intend to participate in the "My first pitch" competition) kindly register using the following link: 

The videos created to participate in the "My first pitch" competition are to be uploaded here: (deadline 22nd November)