BE AN EMBA FOR A DAY: Sustaining Competitive Advantage
Executive Master in Business Administration
Date: 15 October 2017 / 08:30 - 12:30
Managerial Economics
Sunday, 15th October / 8:30-12:30
• Master the basic tools of microeconomic analysis and apply them to business decision making
• Have a clear understanding of how firms price their products depending on their cost structure and the competitive environment in which they operate; gain expertise in cost accounting system design
• Understand and be ready to apply the strategies that firms use to gain and sustain competitive advantage
• Analyze the performance of markets both for competing firms and in terms of social welfare
