Field Projects 2014-2015

#Be

Be market analysis

Master in Management
AIL SA

Sustainable mobility project

Master in Management
Airlight Energy Manufacturing

Identity discovery for communication strategy

Master in Corporate Communication
Avaloq

Quality Center Reporting Framework

Master in Management and Informatics
Avaloq

BSM Analytical Reporting Framework

Master in Management and Informatics
Canon Italia Spa

Communication, new media and opportunities for the digital printing

Master in Management
Città di Lugano - Amministrazione comunale

Sviluppo di un sistema di valutazione del personale

Master in Management
Cornèr Banca

Youth segment analysis

Master in Marketing and Transformative Economy
Cysco

Corporate Opcos cultural analysis

Master in Management
Deloitte

The industrial cluster in Ticino: benefits from future challenges and opportunities

Master in Management
Designergy

Designergy’s strategy review

Master in Management
EFG Bank

Portfolio Management in Private Banking

Master in Finance
European Society for Medical Oncology (ESMO)

Evaluation and monitoring of ESMO Brand reputation online and on social media platform

Master in Health Communication
F. Hoffmann-La Roche AG

Enhancing the brand and reputation infrastructure at F. Hoffmann-La Roche Ltd.

Master in Corporate Communication
GAVI vaccine alliance

Gavi/Lions Club Collaboration: Exploratory Study on the Lions Club’s Social Mobilization for Measles/Rubella Vaccination in Tanzania

Master in Health Communication
Golf Club Lugano

Golf Club Lugano’s brand and communication strategy

Master in Corporate Communication
Gromart

Launch and promotion of two new Grom products: Grom cones and Grom “gelato ricoperto”

Master in Management
Hilti

Fleet management in Hilti Tessin

Master in Marketing and Transformative Economy
Hoosh

Hoosh marketing plan for U.S. entry

Master in Marketing and Transformative Economy
Ilapak

Ilapak brand customer perception survey

Master in Marketing and Transformative Economy
Jaked (Pianoforte Group)

Stores concept and visual merchandising

Master in Marketing and Transformative Economy
Jaked (Pianoforte Group)

Stores concept and visual merchandising

Master in Marketing and Transformative Economy
Knauf

Analysis of marketing and sales data

Master in Management
LAC Lugano Arte e Cultura

A marketing plan for corporate services

Master in Management
Lemoine international

Implementation and research on Lemoine International business

Master in Management
Microsoft

What are the factors inhibiting SMEs to exploit the full potential of Microsoft’s offerings?

Master in Marketing and Transformative Economy
Publisuisse

How companies located in Canton Ticino perceive the online advertising activity

Master in Marketing and Transformative Economy
Quanta Ressources Humaines

Expansion opportunities across Switzerland

Master in Management
SC Marketing consult

Marketing for a non-profit organization

Master in Management
SelecTTrade

Evaluation of Lindt’s customers sensitivity towards the proximity marketing technology

Master in Marketing and Transformative Economy
SIX Swiss Exchange AG

Industry ownership structures as a determinant for the propensity to seek a public listing of equity

Master in Finance
Soho Flordis International

Monitoring of the online discussion on natural medicine in European and Middle-east countries

Master in Health Communication
Soho Flordis International

Development of a pyramid advisory board and related communication strategies for GINSANA

Master in Health Communication
Tiziano Fine Chocolate Sagl

Start-up of “Tiziano Fine  Chocolate Sagl”

Master in Management
U-Start

The family office investment approach

Master in Management
USA - Swiss Chamber of Commerce

Measure the impact of family firms in the Canton of Ticino

Master in Management
VF International

Customization of the corporate intranet LOOP for EMEA

Master in Corporate Communication
VF International

Bull’s eye consumer – buy-in within the brand

Master in Management
Zurich Insurance Group

Econometric analysis of the equity portfolio alpha

Master in Finance