Study programme
Study plan 2025-2027:
| SEMESTER I | ECTS (30) |
| Consumer Behavior in Tourism | 3 |
| Accounting | 3 |
| Cultural History of Tourism | 4.5 |
| Digital Transformation in Tourism | 4.5 |
| E-Tourism Technology Lab | 3 |
| Intercultural Communication in Tourism | 3 |
| Tourism Economics | 3 |
| Communicating Heritage in Tourism | 6 |
| SEMESTER II | ECTS (30) |
| Advanced Data Analysis in Tourism | 3 |
| Destination Management | 3 |
| Tourism and Food Experience | 3 |
| Tourism Growth and Economic Development | 3 |
| Tourism Stories (Hub) | 6 |
| Tourism Planning | 3 |
| Human Resources Management (Tourism) | 3 |
| Sustainable Tourism Experience Design | 3 |
| International Relations and Tourism | 3 |
| SEMESTER III | ECTS (30) |
| Event Management | 3 |
| Tourism and Transport | 3 |
| International Tourism Marketing | 3 |
| Crisis Communication | 3 |
| Tourism Career Lab | 3 |
| Tourism Service Management | 3 |
| Electives | |
| Minor in eTourism *** | 12 |
| Minor in Sustainability *** | 12 |
| SEMESTER IV | ECTS (30) |
| The Grand MTour ** | 6 |
| Thesis writing Lab | 0 |
| Internship * | 9 |
| Thesis * | 15 |
| TOTAL ECTS | 120 |
Changes in the study programme may occur.
*Internship and Master Thesis are compulsory.
**The Grand MTour is a two-year long course that consists of external classes and culminates in the final Study Tour, a week-long study trip to an inspiring destination.
***Courses of the minors are offered both in the spring and in the fall semester. So, you’ll need to attend also some elective courses either in the second semester or in the third one.