Employability

Graduating from the USI Master in International Tourism gives you:

  • a strong foundation in communication, economics, and management skills specifically applied to the international tourism industry: new media for tourism communication, intercultural communication, tourism economics, the economics of transport and mobility, aviation management, corporate travel management, destination management, risk and crisis management, and event management,
  • an in-depth understanding of various tourism experiences: from the cultural history of tourism to the analysis of today’s tourism consumer behaviour, and future sustainable tourism planning and development of destinations and UNESCO World Heritage Sites; from its design and packaging to online marketing and service management of tourism experiences,
  • the cutting-edge tools to effectively interact in an ever-increasing international and digital business environment of tourism: project management, negotiation, e-tourism technology, international relations, online communication design, usability and digital analytics, augmented and virtual reality
  • the advanced multidisciplinary and problem-solving skills developed during our Master, which are highly valued by employers worldwide

…preparing you to work in various functions within tourism businesses and equipping graduates for a high-level career in the International Tourism industry.

Successful completion of the USI Master in International Tourism also provides preferential access to the PhD programmes in Economics or Communication Sciences offered at USI, in which you can write your PhD dissertation on a tourism-related topic.

Be part of the USI Master in International Tourism to shape the sustainable future of travel and tourism.

Employability Data

  • Employed                         100%
  • Average Time to job        2,8 months
    (50% within 3 months)

 

Place of work

%

Switzerland

  • Ticino
  • Other Swiss Cantons

45.0

  • 36.0
  • 9.0

Italy

18.0

Other Countries

37.0
   

Industries (main)

%

Advertising, Events and Marketing Consulting

18.0

Real Estate

18.0

Informatics, Technology, Web

18.0

Tourism and Travel

18.0

Others (<10%)

28.0
   

Functions (main)

%

Media and Communication

23.0

Marketing

11.0

Purchasing and Sales

11.0

Consulting

11.0

Operations

11.0

Projects and Design

11.0

IT and Web Services

11.0

Business Development

11.0

Source: 2021 USI Master Survey (Alumni 2020)