Master Meetings
Have you decided on which Master programme to study? Would you like more information on the contents and teaching methods at USI? Register at our Master Meetings to attend courses.
The various Master Meetings offer you the opportunity to follow lectures together with the current master students. Guided by a USI student, you can visit the campus and make up your mind as to whether the contents correspond to your study ambitions.
Next appointment: 9-13 May 2022. Registration is required.
10.05.2022 | |
8:30-12:00 Room 355 Main Building |
Sustainable Tourism Experience
|
14:30-16:00 Room A32 Red Building |
Usability and Digital Analytics The course deals with the relationship between hypermedia products (e.g.: websites, mobile apps) and their users, analyzing effectiveness/efficiency/user satisfaction: usability, as well as actual usages: digital analytics. Usability will be approached taking into account both expert inspections as well as user testing, dealing in particular with such tools as heuristics and user scenarios. Also, eye-tracking techniques will be presented and discussed. Digital analytics will consider several online communication outlets and inputs ranging from websites, mobile apps, social media, videos, newsletters, voice recognition to others biometrics.The course will also present a holistic model, encompassing both usability and analytics, called UsERA, and based on Austin’s model of communication. |
16:30-18:00 Room 355 Main Building |
Sustainable Tourism Experience
|
In the Autumn Semester 2021, prospective students joined the classes:
- E-tourism Technology Lab
- International Relations and Tourism
- Cultural History of Tourism