Master Meetings

Have you decided on which Master programme to study? Would you like more information on the contents and teaching methods at USI? Register at our Master Meetings to attend courses.
The various Master Meetings offer you the opportunity to follow lectures together with the current master students. Guided by a USI student, you can visit the campus and make up your mind as to whether the contents correspond to your study ambitions.

Next appointment: 16.05.2023.
Registration is closed.



Room A34
Red Building

Tourism Stories (Hub)

International Tourism is one of the most dynamic industries in the global world; it produces a constant flow of innovation combining creativity, technology and sustainability. Different disciplines play their role in theoretical analysis, and new perspectives come from society.
The course aims to reflect this changing nature of tourism. It will focus on emerging trends: new travel styles or expanding niches. 

Room A22
Red Building

Enogastronomic Tourism

  • Segmenting E_G market / industry
  • The Entrepreneurial Formula
  • Understanding the Business Model (Lean CANVAS)
  • Marketing and Entry Strategy (Enhanced SWOT analysis)
  • Stakeholder analysis and strategy
  • Personnel Business Idea
  • Financial, social and environmental sustainability
  • Risk assessment and mitigation; exit strategies
  • How to pitch your project
  • Confronting your ideas with professionals (field experience)

In the 2022 Autumn Semester, prospective students joined the following lectures:

  • Digital Transformation in Tourism
  • Cultural History of Tourism