Study Programme
In the first semester, students attend the core general management classes.
In the second semester, they take core corporate communication courses.
During the third semester, students can choose from a rich selection of elective courses. They can also opt for an exchange programme with another university in Switzerland or abroad.
During the last semester students attend a set of professionalizing courses (12 ECTS), and they can choose between a Field Project, or a Thesis (18 ECTS)
The programme develops analytical and decision-making abilities for corporate communication, grounded in a sound knowledge of management. In order to help develop these analytical and decision-making skills, lectures are integrated with more active teaching methods, consisting of discussion of case histories, role-playing, business games, individual and group projects, etc.
|
Semester I |
|
|---|---|
|
Core General Management (30 ECTS) |
|
|
6 |
|
|
6 |
|
|
6 |
|
|
3 |
|
|
3 |
|
|
3 |
|
| 3 | |
|
Semester II |
|
|
Core Corporate Communication (30 ECTS) |
ECTS |
| 6 | |
| 3 | |
| 3 | |
| 3 | |
| 3 | |
| 3 | |
| 6 | |
| 3 | |
|
Semester III |
|
|
Students who choose to pursue the semester at USI may pick The Master’s portfolio of electives is organized in the four |
|
|
Semester IV |
ECTS |
|
Capstones: Field Project or Thesis |
18 |
|
Professionalising Courses |
12 |
Changes in the study programme may occur.
